'Our efforts are just starting': Zohran Mamdani, Bernie Sanders and Alexandria Ocasio-Cortez mobilize the base ahead of New York City mayoral race.

Just over a seven days before New York City’s mayoral election on 4 November, approximately 13,000 people gathered at Forest Hills stadium for the “NYC Not For Sale” rally, headlined by Congresswoman AOC, Senator Sanders and the mayoral hopeful Zohran Mamdani.

The historic open-air venue was filled to capacity. City residents of diverse ages and origins assembled, but it was the younger generation that seemed to energize the event.

Many characterized the rally as not merely a political event. It was a moment of unity, frustration and optimism all at once. For one attendee, 23, of Briarwood, the motivation to attend was straightforward: “I’m here because the system is broken, to be honest with you … and I feel like we should bring about reform as a country, and NYC is definitely the starting point.”

Crowd Energy and Sentiment

For Spencer, 29, who lives nearby in Forest Hills, the energy of the event reflected something he hasn’t felt in city elections in a while. “It’s exciting that someone who actually might make a difference is showing up in an area that I’m in,” he said. “If it’s here, it’s like, why not? If we’re not gonna be engaged now, then when is the right moment?”

Another Forest Hills resident, a supporter, 29, shared a similar enthusiasm: “I think it’s exciting to be a part of this energy. We even went out to cast ballots earlier today because we were preparing to be enthusiastic for everything that he’s for.”

The diversity of the audience reflected the city itself. Longtime residents, newcomers, working youth and retirees all were in attendance. For Mitch, 68, from Astoria, it was his initial campaign event of the campaign. “I’m here because, well, I want to listen to what they have to say, and there’s no other viable candidates, in my opinion,” he said.

Key Issues and Voter Concerns

For Mitch, the key issues facing NYC right now are “public security, the subway safety, and affordability”, adding that while he’s skeptical about whether the candidate can fulfill all his promises, he’s receptive. “I don’t know who’s going to fund all this stuff he wants done … but I’m going in open-minded, and just wishing somebody is proposing some alternatives.”

Brooklyn, 30, also from the neighborhood, said their main concerns were defending LGBTQ+ equality and addressing the city’s affordability crisis. “I think the assemblyman is doing a great job of focusing on everything I’m worried by,” they said.

Nicole, 30, expressed similar views, commending Mamdani’s authenticity: “I feel like he is very genuine in his answers in a way that isn’t typically seen in most elected officials. He’s a little less empty rhetoric than usual.”

Campaign Messages and Highlights

The candidate had a clear message he was aiming to get across at the rally; diversity is NYC’s biggest strength. At one point, he had a rabbi, a reverend, and an Muslim cleric all on stage together in support of his bid. Brad Lander, a past contender in this election, also came out to support Mamdani.

The senator received the biggest cheers of the evening, matched by only Mamdani himself. Sanders spoke of the significance of electing Mamdani to the position of mayor not only for the sake of making the city more economical, but also as a means to make a statement to the former president and the wealthy elites he has in his circle.

“Ordinary people get a single ballot,” Sanders said. “Meanwhile, billionaires get the opportunity to invest unlimited funds to elect the politicians they want. That is the backdrop in which this election is taking place.”

The state's leader Kathy Hochul was the only presenter met with divided reactions, with the audience frequently breaking into chants to enthusiastically shout “Tax the rich!” The candidate came out at the end of her speech to, quite literally, stand with her, as if to show the supporters the value of her appearance and backing.

It was a stark difference to representative Ocasio-Cortez, who spoke just after Hochul and was met with the audience calling out for her.

When it came time for the candidate to speak, the crowd had been more than adequately energized. As with the recent candidates' forum days earlier, he did not hold back at criticizing the former governor.

“Let our message ring so loud that Cuomo can hear them tonight in his expensive rental,” the mayoral hopeful said. “Let them be so powerful that he can hear them even if he’s in the suburbs tonight.”

But he did not dwell too long on Cuomo, instead dedicating the latter half of his speech to thanking the coalition who had backed his campaign for the past several months and contributed to his historic campaign.

Perhaps the most memorable moment came towards the end, when he asked attendees who had helped out and canvassed for his campaign to turn on their lights. The arena immediately illuminated in a sea of glowing screens, too many to count.

“Our work has only just begun. On November 4 we set ourselves free,” Mamdani said in his final remarks.

Beth Davis
Beth Davis

A digital strategist with over a decade of experience in SEO and content marketing, passionate about helping businesses thrive online.